Advertising is an industry that has always utilized creative and sometimes unconventional methods, including illustration. Before the advent of Photoshop and other design software, advertisers largely relied on illustrators for their brand imagery. Nowadays, stock photography and 3D assets are more widely used in most print and digital ads, but some companies still occasionally make use of traditional illustration. It can make for a truly unique and creative impression on audiences that are constantly bombarded with more of the same.
Here are a few modern examples of advertising illustration that go above and beyond the standard marketing fare.